About that logo…

I know what you’re thinking, the site logo for Grognard Gravity Well is rather striking, but what does it mean?

I know what you’re thinking, the site logo for Grognard Gravity Well is rather striking, but what does it mean?

Since logos typically combine ideograms with words to represent a public brand it must mean something right? It looks very fluid, like something you’d see in neon in a cyberpunk setting. Perhaps it is the Kanji symbol “dai” that translates to “big” in english.

Dai

Except the symbol is flipped upside down and has a dot associated with it. Does the opposite orientation have the opposite meaning and hence “small“? Nope, the symbol “sho” represents “small“.

Sho

That Japanese logograms train of thought apparently doesn’t lead anywhere, so what are we left to think now about the logo meaning? Maybe the answer is more abstract and related to the wording. We could say the symbol consists of three distinct parts; a circle, a line and vee shape.

The vee shape looks like a direction, perhaps a vector pointing towards a boundary.

The line certainly makes a nice representation of a boundary, but of what, the circle?

If the circle represents an object of significant mass, like a planet or star, then maybe it all makes sense because the mass has gravity and the vee could represent the “gravity well“. That seems tidy indeed!

Of course it could also just be a grognard stick figure falling on his head due to gravity, who am I to say….I only work here.